Cookie policy

Validity date: October 4, 2025

We use cookies to improve your experience on our website https://smyckesguld.se. This cookie policy is part of Tavex AB’s privacy policy and covers the use of cookies between your device and our website.

We also provide information about third-party services used on the website that may set their own cookies as part of their services. This policy covers our use of these technologies and links to each provider’s own policy where appropriate.

If you do not wish to accept cookies, you can refuse non-essential cookies via our cookie banner (managed by Cookiebot) and/or set your browser to refuse cookies from https://smyckesguld.se. Please note that some features of the website may then be restricted.

What is a cookie?

A cookie is a small amount of data that a website stores on your device when you visit it. It typically contains information about the website, a unique identifier that allows the website to recognize your browser when you return, additional data that serves the purpose of the cookie, and the lifetime of the cookie.

Cookies are used to enable certain features (e.g. login), track website usage (e.g. analytics), store your user preferences (e.g. time zone, notification settings) and to personalize your content (e.g. advertising, language).

Cookies set by the website you visit are usually called first-party cookies. They normally only track your activity on that specific website.

Cookies set by other websites and companies (i.e. third parties) are called third-party cookies. They can be used to track you on other websites that use the same third-party service.

Types of cookies and how we use them

Necessary cookies

Necessary cookies are essential for your experience of the website and enable basic functions such as user login, account management, shopping carts and payment processing.

We use necessary cookies to enable certain functions on our website.

Performance cookies

Performance cookies track how you use the website during your visit. Usually this information is anonymous and aggregated, with data collected across all users. They help us to understand visitor patterns, identify and solve problems and improve the user experience. These cookies can be set by our website (first party) or by third-party services. They do not collect personal data.

We use performance cookies on our website.

Functional cookies

Functionality cookies are used to store information about your device and any settings you make (such as language and time zone). This information allows the website to provide you with customized, improved or optimized content and services.

We use functional cookies for selected features on our website.

Targeting / advertising cookies

Targeting or advertising cookies help determine which marketing content is most relevant to you and your interests. Websites can use them to deliver targeted advertising or to limit the number of times you see a particular ad. These cookies may be set by our website or by third-party services.

We use targeting / advertising cookies on our website.

With your consent, we use the following third-party providers for analytics and advertising:

– Meta Platforms (Meta Pixel and/or Conversions API) to measure the effectiveness of our ads on Meta Platforms and to create or exclude audiences.
– Google Analytics to understand how visitors use our website and improve our content and services.
– MailerLite (if you interact with our newsletters) for campaign measurement and to avoid duplicate mailings.

Some of these providers may process data outside the EU/EEA (e.g. in the US). Where required, we apply the European Commission’s standard contractual clauses and other appropriate safeguards.

We do not use cookies to collect or infer sensitive data (e.g. health, financial, religious, political opinions, sexual orientation or data about children).

Consent management (Cookiebot)

We use Cookiebot to collect and store your cookie preferences in accordance with the GDPR.

– Non-essential cookies (analytical and marketing cookies) are disabled by default and are only enabled after you have given consent via our cookie banner.
– You can change or withdraw your consent at any time by clicking on the cookie icon or the “Cookie settings” link at the bottom of the website.
– Cookiebot stores a record of your consent as evidence under the GDPR.

Please note that if you use browser blocking, the cookie banner may not update your choices correctly. Therefore, please use the banner’s controls for the most reliable result.

Cookie declaration (automatically updated list)

Below is an automatically updated list of the cookies used on our website, including provider, purpose and retention period. This list is automatically generated by Cookiebot and is updated on an ongoing basis.

How can you control the use of cookies?

You can manage your cookie preferences at any time via our cookie banner (Cookiebot). Necessary cookies cannot be rejected as they are required for the website to function.

You can also adjust cookies in your browser. Each browser works differently – see the help section of your browser. If you disable certain cookies, some features of the website may stop working as intended.

Legal basis and international transfers

The legal basis for setting non-essential cookies (analytics and marketing) is your consent under GDPR Article 6(1)(a). For necessary cookies, the basis is our legitimate interest in providing a secure and functioning website under GDPR Article 6(1)(f).

If any supplier processes data outside the EU/EEA, we will use standard contractual clauses and other safeguards as required by applicable law.

Links to related information

– Please refer to our Privacy Policy for information on how cookie data may be combined with other personal data and for your rights under the GDPR.
– Please also refer to the respective provider’s own policies (e.g. Meta and Google) for their use of cookies and data.

How often do we update this cookie policy?

We may update this Cookie Policy from time to time to reflect any changes to the cookies we use or for other operational, legal or regulatory reasons.

Each time you use our website, the current version of the cookie policy applies. Please check the date at the top of the document to see the latest update.

Where can you get more information?

For questions or concerns regarding our cookie policy, please contact us:
Via dpo@tavex.se or tavex@tavex.se